Outreach to Immigrant Communities
Many immigrant populations engage on unique communications channels. For example, the Spanish speaking and Brasilian communities are often found on WhatsApp, WeChat is popular with the Chinese community, Facebook messenger is more popular with the Vietnamese, Arabic, Haitian-Creole , Khmer, Lao communities. Organizations seeking to reach these communiites may do better building apps, chatbots, or outreach strategies on these platofrms - whether its for getting information to them about the Census or resources associated with Covid19. It will be important to first figure out how to reach these communities on these platforms in a trusted way, but the benefits are that these sites might offer better identity and security protection.